By Brett Kaufman

Here at Dealmaker Media we are wrapping up from last week’s Under the Radar Conference focusing on The Business of Web Apps. We brought together 40 great startups and over 350 attendees to Microsoft’s Mountain View campus.

We heard presentations from the next wave of “in the cloud” web apps that will help change how we do everyday tasks. Our morning sessions focused on business calls, virtualization, getting aggregated, and managing business documents. After lunch we heard from our Graduate Circle companies as they gave us more insight into their growth plans and the momentum they have been experiencing. The next wave of companies presented on working together and marketing/measurement.

After a fulfilling day of presentations, conference attendees were treated to an intriguing fireside chat with Robert Scoble and Amazon’s CTO Werner Vogels. The day ended with an evening reception where attendees and presenters were given one last chance to network and make key connections.

We had a lot great press and blog coverage for the event; here are a few selected links:

Kara Swisher from All Things D/Wall Street Journal said about Under the Radar: “a very good version of many such conferences held often around the region, where start-ups come to show themselves off in what amounts to a geek version of American Idol.

Rafe Needleman (Webware/CNET), who moderated our afternoon presentations, picks his top 5 apps from the Under the Radar conference. His 2-minute video shows you some of what you missed out on if you weren’t in attendance.

Robert Scoble, who interviewed Werner Vogels for our fireside chat, talks with SlideRocket’s CEO Mitch Grasso. SlideRocket was the winner of 3 awards at UTR, including the overall judge’s selection.

Make sure you mark your calendars for June 3, 2008 for the next Under the Radar Conference, where we will examine Social Media & Entertainment. If you know of a company who might like to present at the next Under the Radar, please contact us!

So we’re almost done recuperating from last week’s one-day Web 2.0 marathon — 32 companies presented to more than 350 people in attendance at the Mountain View Microsoft campus. Between the actual presentations, podcast and video interviews, it was a crazy and rewarding day.

Just when the audience thought they could relax at the end of the day, the low-key fireside chat that TechCrunch’s Michael Arrington led with Ross Levinsohn from Fox Interactive sent the attendees into a frenzy as Levinsohn announced that he recently acquired one of the companies “in the room right now.” While I know people who know which company Fox purchased, they won’t tell me!

We had great press and blog coverage for the event, here are a few selected links:

Matt Marshall – Silicon Beat, The Mercury News

Is SpyMedia next to get scooped up? News Corp has acquired another start-up, it emerged yesterday at the Under the Radar event in Mountain View — and of course this sent the Web 2.0 crowd into a bit of a tizzy.

Liz Gannes – Red Herring

Four start-ups set out plans to beat Microsoft at its own game, on its own turf.

Dan Farber – ZDnet

Still speculating on who Fox Interactive has acquired, but won’t reveal for a few weeks, Jeff Nolan is betting on Dogster, but also thinks that Tagged, Skobee or Meetro could be the target.

Coming up tomorrow, we’ll post links to the podcasts of interviews with many of the presenting CEOs. You’ll laugh, you’ll cry — it’ll be better than “Cats”. In addition, we’ll post interviews with one of the presenters and panelists to see what they got out of the event.

IBDNetwork would like to thank the volunteer bloggers who posted live all day from all of the 8 sessions in lighting speed. Stanford University students really showed up for us:

Rohit Gurmukh Israni
Catalina Girald
George Grigoryev
Hasan Imam
Lior Ron
Angelique Shelton
Joost Schreve

We’re in the planning stages for the Under the Radar | Digital Media taking place on June 14, 2006. If you know of a company who might like to present at the next Under the Radar, please contact us!

So we’re almost done recuperating from last week’s one-day Web 2.0 marathon — 32 companies presented to more than 350 people in attendance at the Mountain View Microsoft campus. Between the actual presentations, podcast and video interviews, it was a crazy and rewarding day.

Just when the audience thought they could relax at the end of the day, the low-key fireside chat that TechCrunch’s Michael Arrington led with Ross Levinsohn from Fox Interactive sent the attendees into a frenzy as Levinsohn announced that he recently acquired one of the companies “in the room right now.” While I know people who know which company Fox purchased, they won’t tell me!

We had great press and blog coverage for the event, here are a few selected links:

Matt Marshall – Silicon Beat, The Mercury News

Is SpyMedia next to get scooped up? News Corp has acquired another start-up, it emerged yesterday at the Under the Radar event in Mountain View — and of course this sent the Web 2.0 crowd into a bit of a tizzy.

Liz Gannes – Red Herring

Four start-ups set out plans to beat Microsoft at its own game, on its own turf.

Dan Farber – ZDnet

Still speculating on who Fox Interactive has acquired, but won’t reveal for a few weeks, Jeff Nolan is betting on Dogster, but also thinks that Tagged, Skobee or Meetro could be the target.

Coming up tomorrow, we’ll post links to the podcasts of interviews with many of the presenting CEOs. You’ll laugh, you’ll cry — it’ll be better than “Cats”. In addition, we’ll post interviews with one of the presenters and panelists to see what they got out of the event.

IBDNetwork would like to thank the volunteer bloggers who posted live all day from all of the 8 sessions in lighting speed. Stanford University students really showed up for us:

Rohit Gurmukh Israni
Catalina Girald
George Grigoryev
Hasan Imam
Lior Ron
Angelique Shelton
Joost Schreve

We’re in the planning stages for the Under the Radar | Digital Media taking place on June 14, 2006. If you know of a company who might like to present at the next Under the Radar, please contact us!