Tapjoy
Launched 2008, Palo Alto, CA
Twitter: @tapjoy

Curious about the progression of in-app advertising in a world that’s mobile app-crazy? Check out TapJoy’s presentation from today’s Under the Radar Mobility conference below:

Company Description | Tapjoy is an advanced software platform that helps publishers maximize revenue from their mobile apps. The Tapjoy platform includes an open advertising marketplace with over 10 ad network partners, a turn-key virtual goods store, and a pay-per-install system.

Competitors | AdWhirl
Customers | Mobile developers including Booyah, ng:moco, Goggi, gpsAssassin
Partners | Offerpal Media, Pinch Media, Quattro Wireless, 4info, AdFonic, Millennial Media, Smaato, GreyStripe, VideoEgg

Presenter | Lee Linden | Co-Founder
Lee previously worked in product development at Microsoft, helping engineer both enterprise and consumer offerings. He also co-founded ContestMachine.com, a self-service online promotional marketing service with thousands of small businesses customers. Lee studied computer engineering at the University of Michigan and has an MBA from Stanford’s Graduate School of Business.

Tapjoy –